Research Agenda

Kaleido Insights provides clarity in a fragmented technology landscape. Our mission is to enable organizations to decipher, foresee, and act on technological disruption with agility, based on our rigorous original research. You can find our upcoming research agenda below.

CUSTOMER STRATEGY MARKETING STRATEGY AUTOMATION STRATEGY MONETIZATION STRATEGY
Super Human Journey: Global Content Strategies: AI Readiness: Business Models of Automation:
The impact of automation on end-to-end customer experience and customer lifecycles. Best practices of developing content strategies for global organizations. What do companies need to understand, prepare, resource, and develop AI initiatives. How every department can augment business processes through automation.
Customer Interaction Automation: Hyper-Local Content: IoT and Blockchain Use Cases: Super Employee Use Cases:
When and how to align business objectives with automated customer experiences. Hyper-local content strategies, challenges, best practices, and recommendations. Where the intersections and opportunities lie for trusted machine interactions. How AR/VR/MR are impacting employee productivity and onsite efficiencies.
Behavioral Science as a Driver of CX: Automated Content: Ethics of Business and Automation Cognitive IoT
Scientists replace marketers at the innovation table, prioritizing basic human behavior. Defining the content opportunities and risks of machine learning and AI-driven development. Principles of using automation for good. Analyzing impacts, opportunities, risks, and ways “intelligent” devices eliminate friction.