Clarity Amidst Disruption

Kaleido analysts distill business insights from the chaos of technological change.

Upcoming Event

Internet of Things World

  Presenting for her 5th year at the Internet of Things World, an annual gathering of more than 10,000 IoT ecosystem participants, Jessica Groopman will be on site May 14-15, delivering a speech on the Ecosystem Center Stage, moderating a panel on IoT design and ethics, and serving as a Judge for the IoT Awards. […]

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New Blog Post

Investors Bet on Wellness Tech: Startups Funded $2 Billion

Wellness Technology aka "WellTech" has been funded $2B showing early market growth. We're expecting further investment from investors, based upon market analysis.

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Research Report

Automated Content: How Artificial Intelligence Impacts Content Throughout the Organization

This Kaleido Insights report defines automated content; presents a portfolio of use cases; discusses opportunities, risks and rewards of automated content; as well as its future state.

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Kaleido’s Research Outlook

Kaleido Insights provides clarity in a fragmented technology landscape. Our mission is to enable organizations to decipher, foresee, and act on technological disruption with agility, based on our rigorous original research. You can find our upcoming research agenda below.

CUSTOMER STRATEGY MARKETING STRATEGY AUTOMATION STRATEGY MONETIZATION STRATEGY
Super Human Journey: Global Content Strategies: AI Readiness: Business Models of Automation:
The impact of automation on end-to-end customer experience and customer lifecycles. Best practices of developing content strategies for global organizations. What do companies need to understand, prepare, resource, and develop AI initiatives. How every department can augment business processes through automation.
Customer Interaction Automation: Hyper-Local Content: IoT and Blockchain Use Cases: Super Employee Use Cases:
When and how to align business objectives with automated customer experiences. Hyper-local content strategies, challenges, best practices, and recommendations. Where the intersections and opportunities lie for trusted machine interactions. How AR/VR/MR are impacting employee productivity and onsite efficiencies.
Behavioral Science as a Driver of CX: Automated Content: Ethics of Business and Automation Cognitive IoT
Scientists replace marketers at the innovation table, prioritizing basic human behavior. Defining the content opportunities and risks of machine learning and AI-driven development. Principles of using automation for good. Analyzing impacts, opportunities, risks, and ways “intelligent” devices eliminate friction.

Advisory & Consulting

Based on rigorous research, proven experience, and a network of partners, we provide diagnostics, actionable recommendations, and strategy roadmaps to support strategic decisions. We also offer advisory sessions, conducted onsite or over the phone. Sample topics: corporate innovation; media strategy; IoT readiness; digital transformation, and shifts in the competitive landscape. Read more about our analysts’ expertise here.

Thought Leadership

Our thought leadership offerings include custom research in an interactive artifact for market education and lead-generation purposes; training workshops to foster business goal alignment and ensure practical understanding of strategic principles; speeches to inform, educate and inspire your audience at your next event (including webinars), and more. Contact us to learn more about our solutions.