Clarity Amidst Disruption

Kaleido analysts distill business insights from the chaos of technological change.

Upcoming Event

CES 2019

Jessica Groopman and Jeremiah Owyang will both be on site at this year’s Consumer Electronics Show in Las Vegas, NV. We’ll be scouring the halls, booths, and meetings for emerging trends in consumer tech. We would love to connect with you while there, simply send us a message to inquire!

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New Blog Post

The Rise of Digital Ethics in 2019

2018 was a Pivotal Year for the Tech Sector, and Digital in General The luster of Silicon Valley is wearing thin with revelations of fake news, societal manipulation, threats to public health, elections, security and beyond. Personal data breaches of Facebook were only the beginning. This was the year the EU implemented the General Data Protection […]

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Research Report

Automated Content: How Artificial Intelligence Impacts Content Throughout the Organization

This Kaleido Insights report defines automated content; presents a portfolio of use cases; discusses opportunities, risks and rewards of automated content; as well as its future state.

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Kaleido’s Research Outlook

Kaleido Insights provides clarity in a fragmented technology landscape. Our mission is to enable organizations to decipher, foresee, and act on technological disruption with agility, based on our rigorous original research. You can find our upcoming research agenda below.

CUSTOMER STRATEGY MARKETING STRATEGY AUTOMATION STRATEGY MONETIZATION STRATEGY
Super Human Journey: Global Content Strategies: AI Readiness: Business Models of Automation:
The impact of automation on end-to-end customer experience and customer lifecycles. Best practices of developing content strategies for global organizations. What do companies need to understand, prepare, resource, and develop AI initiatives. How every department can augment business processes through automation.
Customer Interaction Automation: Hyper-Local Content: IoT and Blockchain Use Cases: Super Employee Use Cases:
When and how to align business objectives with automated customer experiences. Hyper-local content strategies, challenges, best practices, and recommendations. Where the intersections and opportunities lie for trusted machine interactions. How AR/VR/MR are impacting employee productivity and onsite efficiencies.
Behavioral Science as a Driver of CX: Automated Content: Ethics of Business and Automation Cognitive IoT
Scientists replace marketers at the innovation table, prioritizing basic human behavior. Defining the content opportunities and risks of machine learning and AI-driven development. Principles of using automation for good. Analyzing impacts, opportunities, risks, and ways “intelligent” devices eliminate friction.

Advisory & Consulting

Based on rigorous research, proven experience, and a network of partners, we provide diagnostics, actionable recommendations, and strategy roadmaps to support strategic decisions. We also offer advisory sessions, conducted onsite or over the phone. Sample topics: corporate innovation; media strategy; IoT readiness; digital transformation, and shifts in the competitive landscape. Read more about our analysts’ expertise here.

Thought Leadership

Our thought leadership offerings include custom research in an interactive artifact for market education and lead-generation purposes; training workshops to foster business goal alignment and ensure practical understanding of strategic principles; speeches to inform, educate and inspire your audience at your next event (including webinars), and more. Contact us to learn more about our solutions.