The typical customer experience has evolved with the adoption of AI and IoT, and consumers now expect organizations to include personalized features throughout the customer journey. Read more from Jaimy Szymanski in IoT Agenda.
In the age of dramatic technological advances and shifting competitive landscapes, businesses need market research more than ever. As a research and advisory firm, Kaleido Insights takes a data-driven approach to strategy development. We help you to make sound business decisions, based on market data. Our clients often come to us to help solve challenging […]
Finally, a modern definition of Digital Transformation for the data-driven era. Surprisingly the scope is far greater than technology, a company’s very culture changes.
Digital Transformation spans multiple departments –not just a single business unit converting paper into PDFs. Understand the seven modules in our Digital Directive offering.
Inspired by countless businesses struggling with “digital transformation,” we have developed a comprehensive benchmarking and scorecard service to support these efforts with a research-based approach for long-term digital strategy roadmap.
Software and AI have changed consumers’ expectations of IoT products. Empathizing with customers by understanding how IoT plays at the core of their lives in the context of each moment and state of mind sparks product design innovation, not iteration.
As the physical world grows ever more digitized with data emanating from billions of devices and sensors, demands for performance, reliability, and security are pushing much more compute ‘to the edge’ where real-time processing and coordination are vital. Cloud computing and centralized data processing may be the predominant architectural paradigm of today, but there is […]
Audio: Marketing Profs interviews Jeremiah Owyang on the Six Digital Eras
Companies like Amazon are enabling new data sources from satellites to be available to the masses. This spells new business models for a variety of industries, find out how:
Plot your course, learn about Jeremiah Owyang’s speech on the Six Digital Eras.