Today we’re proud to announce Kaleido Insights’ partnership with our savvy friends at Edelman Digital on their 2019 digital trends forecasting report: Innovating with Impact in an Era of Accountability.
By Kaleido Insights Research Analysts: Jeremiah Owyang, Jessica Groopman, Jaimy Szymanski, and Rebecca Lieb Trend: Nearly a dozen companies have announced their intent to launch blockchain-based loyalty programs and/or branded cryptotokens to encourage customer engagement. But should your company? Is it right for your loyalty program? Is it just hype? Should you deploy? Our analysis […]